Fieracavalli: la 118ª edizione all’insegna dei record
Fieracavalli set yet another new record: more than 160,000 visitors, with international attendance coming to 16% of total. These are just some of the figures for the 118th edition of the four-day event in Verona dedicated to the equestrian world – the only landmark international event in Italy for the sector. This year, the 130,000 square metres of exhibition facilities at Veronafiere attracted as many as 3000 horses representing 60 different breeds, with more than 200 events embracing sport, performances and conventions (www.fieracavalli.it).
“With more than a century of history,” said the President of Veronafiere, Maurizio Danese, “Fieracavalli has become a truly extraordinary venue for events and initiatives bringing together enthusiasts and professionals from all over the world. The vocation for internationalisation, which once again this year is a key aspect of the event,” Danese added, “is decisive added value in promoting the sport-tourism pairing emphasised during the 2016 edition. With over 120,000 enthusiasts, 7,000 kilometres of mapped bridleways and related business worth more than 900 million, equestrian tourism can and must become a driving force for growth in the sector but also, and above all, for local areas.”
The next edition is scheduled 26-29 October 2017.
The CEO and Director General of Veronafiere, Giovanni Mantovani, said: “The new dates for Fieracavalli were agreed with FEI to ensure for Jumping Verona even more qualified presence of top riders and horses and further strengthen collaboration with Veronafiere. Moreover, “Mantovani added, “bringing the dates forward to October will ensure additional opportunities for sponsors in sporting and equestrian tourism worlds. As regards this edition, we achieved sold out results for evening shows, such as the ‘Sensations’ Gold Gala, as well as sporting events, including the only Italian stage of the Longines FEI Show Jumping World Cup. This result,” Mantovani concluded, “was equally evidenced by the record attendance of 760 exhibitors from 24 countries.”