At Palazzo Gianfigliazzi Bonaparte, the german brand Bogner warm up the first night of Pitti 89 in Florence.

Bogner, the international brand of Monaco di Baviera, chose the florentine Lungarno, in the beautiful scenario of Palazzo Gianfigliazzi Bonaparte, for his exclusive party launching the FW 16/17 Men Collection, during Pitti 89.


A colorful party with special DJ set Saint WKND, famous in whole Europe.

Cesare Prandelli

The motto of the collection Bogner Man is “New York”. The cosmopolitan spirit, sportiness and luxury, the art scene as well as culture, fashion and lifestyle fits perfectly to the statement of Bogner. The collection is stamped of many “ready to wear” styles and has a nice effortlessness.

Hero of the collection, the bomber jacket in eiderdown that combine the fashion concept with hi-tech introducing the innovative THINDOWN®, patent developed in Italy thanks to the creative team of the companyMany innovative materials like very light garbadine-nylon-structures and airy nylon-stretch-qualities for down jackets ensure a perfect and comfortable fit. Keylook is our innovation in the down jacket division: For the first time our design team created a jacket which is made of 100% goose down by the meter and thus can be seamed without quilting. This concept Bogner has exclusively developed with an Italian furnisher and presents it in this winter for the first time


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